Summary: 1. Introduction. – 2. Existing Extrajudicial Mechanisms for Rights Protection of Financial Services Consumers in Ukraine. – 3. World Models of the Financial Ombudsman as the Basis for the Financial Ombudsman Institute in Ukraine. – 4. The Genesis of the Concept of a Financial Ombudsman in Ukraine. – 5. Current Legal, Institutional and Theoretical Prerequisites for Establishing an Institute of Financial Ombudsman in Ukraine. – 6. Preparation of the Draft Law of Ukraine ‘On the Institute of a Financial Ombudsman’. – 7. Compliance of the Draft Law of Ukraine ‘On the Institute of a Financial Ombudsman’ with the Principles of the Directive on Consumer ADR. – 8. Conclusions.